| TheMakegood Deal ID is the Best Way to Generate Real Value with Private Exchanges(by Andrew Casale, VP, Strategy) | 05.03.12 |
IHAVEANIDEA Oh, You Want that Banner to be Effective?
(by Julia Casale, CMO) | 04.24.12 |
| TheMakegood Impression Overload: A Viewable Standard Could Be the Key to Success (by Andrew Casale, VP, Strategy) | 04.05.12 |
| IHAVEANIDEA Wanted: Great Advertising Ideas. Yours Truly, Digital Media (by Julia Casale, CMO) | 03.28.12 |
| TheMakegood Andrew Casale on the Human Element in Real Time Buying | 03.26.12 |
| AdMonsters Opening Up on Private Exchanges: Q&A With Andrew Casale, VP of Strategy, Casale Media | 03.15.12 |
| Adweek Industry Continues Push for Viewable Impressions | 02.28.12 |
| Folio: Real-Time Advertising Bidding Offers Publisher Control | 02.22.12 |
| TMX.com Casale Media Opens Toronto Stock Exchange (video) | 02.14.12 |
| Media in Canada Casale Media Partners with eyeReturn (subscription required) | 02.13.12 |
| MediaPost How Publishers Can Maximize Value In An RTB World (by Andrew Casale, VP, Strategy) | 01.17.12 |
| Media in Canada Casale Media to rep TMXmoney.com (subscription required) | 01.11.12 |
| MediaPost RTB Should Be Known For Quality, Not Just Quantity (by Andrew Casale, VP, Strategy) | 12.21.11 |
| eMedia Vitals 4 key components of a private exchange | 12.15.11 |
| MediaPost GateHouse Media Launches Private Exchange | 12.08.11 |
| Dx3 Digest Advertising Quality: Q&A with Julia Casale from Casale Media | 11.08.11 |
| Beet.TV Finding ROI for Online Video Advertising is a Tough Task, Report | 11.02.11 |
| MediaPost Remove Barriers To DVA For Advertisers and Planners | 11.02.11 |
| MarketingVOX Video Ads in the YouTube Channel Era | 10.31.11 |
| BizReport Is video a good risk for brands? | 10.31.11 |
| Marketing Magazine Digital Video Advertising Poised for Growth in 2012: Study | 10.28.11 |
| MediaPost How to Measure ROI in Online Video | 10.28.11 |
| B to B Magazine Study: Video ad spending to grow, but obstacles persist | 10.27.11 |
| Mediapost Digital Ad Spend Up, Better Metrics Needed | 10.27.11 |
| paidContent.org Video Ad Gains Are Still Impressive, But Hurdles To Higher Growth Persist | 10.26.11 |
| iMediaConnection How to address concerns raised by real-time bidding (by Joe Casale, CEO) | 10.25.11 |
| Adotas Off-Duty: Cruising With Casale | 10.20.11 |
| Mediapost DoubleVerify Releases Ad Verification Report | 10.07.11 |
| Adotas Casale Hooks Up With Turn | 09.30.11 |
| Adexchanger.com Opening to the DSP | 09.30.11 |
| MediaPost Casale Partners With Turn To Enhance Publisher Reach | 09.29.11 |
| MediaPost Digital Publishers: Apply Pressure To Ad Channel Partners (by Joe Casale, CEO) | 09.07.11 |
| AdOps Online Interview: Andrew Casale Explains Premium Ad Exchanges and Ad Quality | 08.31.11 |
| iMediaConnection 5 obstacles preventing online video advertising growth | 08.26.11 |
| Editor&Publisher Ad Monetization: The Online Ad Checklist | 08.17.11 |
| Adotas Casale Opens Premium Exchange for Elite Pub Base | 08.12.11 |
| MediaPost casaleX: RTB Pushes Premium Inventory | 08.11.11 |
| Cynopsis Media Casale moves into the real-time bidding business with the launch of premium ad exchange CasaleX | 08.11.11 |
| AdExchanger.com RTB for Premium: Calling it CasaleX, Casale Media announced its new real-time biddable offering | 08.11.11 |
| MediaPost Center for Media Research Seeing Ad First Increases Action Odds Sevenfold | 08.04.11 |
| B-to-B Online Online ad placement critical to effectiveness | 07.26.11 |
| Business 2 Community Location And Repetition Key To Online Ad Success | 07.26.11 |
| MinOnline Banner Ad Effectiveness: Strike Early, Visibly, and often | 07.26.11 |
| BizReport Want better ROI? Study shows it's in ad placement | 07.26.11 |
| Cynopsis Media Digital Advertising: Above-the-fold ads are seven times more effective at generating click-thrus... | 07.26.11 |
| eMedia Vitals Improving ad performance: above the fold, repetition brings in more clicks | 07.26.11 |
| MediaPost Ad Effectiveness: Above-the-Fold, Repetition Clicks With Users | 07.25.11 |
| AdAge When an Ad Impression Really Isn't an Impression | 07.07.11 |
| MediaPost Casale Media Forms Ad Partnerships With Educational Publishers | 06.21.11 |
| Marketing Magazine Casale Media launches Videobox | 03.25.11 |
| MediaPost Gigante Vaz On Board For Casale's Videobox | 03.23.11 |
| ReelSEO Turning Display Interactive | 03.23.11 |
| BizReport Videobox platform turns display into video | 03.23.11 |
| AdAge Online Self-regulation May Not Satisfy Obama Administration | 03.21.11 |
| BizReport DoubleVerify's Trust Index IDs most compliant ad networks | 03.11.11 |
| eMediaVitals When will online and mobile advertising tools converge? | 02.02.11 |
| BizReport Casale Media Integrates Nielsen's PRIZM | 01.14.11 |
| DigiDay Casale Launches Nielsen Segmentation Platform | 01.12.11 |
| MediaPost Ad Network Casale Taps Nielsen For Offline Data | 01.10.11 |
| Cynopsis Media Digital Advertising: On Monday the ad network Casale Media will have integrated Nielsen PRIZM... | 01.10.11 |
| AdExchanger.com Casale Media Staying With Ad Network Model, Maintaining Publisher Relationships Says CEO Joe Casale | 01.06.11 |
| IAB Blog Gang war? The death of premium publishers? The evolution of ad networks? Or, just dinner discussion on DSPs. | 11.4.10 |
| IAB Casale Media among the first ad networks to commit to the IAB's Networks and Exchanges Quality Assurance Guidelines. | 08.18.10 |
| Media in Canada Casale Media expands to Western Canada | 07.09.10 |
| Mediapost NBCU links exclusive deal with Casale Media for all Canadian display | 01.21.10 |
| iMediaConnection 3 ways reach rankings can mislead you | 01.08.10 |
| Mediapost When brilliant creative misses the mark | 11.16.09 |
| iMediaConnection 5 things a brand needs from its online media | 11.13.09 |
| Media in Canada eBay.ca taps Casale Media for direct sales | 10.06.09 |
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