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Rich engagement metrics are included as value add with every VOS campaign so you can see exactly what your audiences loves about your video.

Campaign performance at-a-glance
We track every second of actual video play time and every unique engagement generated by your campaign. Reported aggregate campaign-level metrics include:
  • Impressions
  • Engagements (actual recorded video plays)
  • Interactions (hovers/opens)
  • Total & average play time
  • Drop off intervals, complete video views, and more...

Video attention and drop off statistics
Understand exactly where in each video user attention begins to slip with animated reporting that dynamically displays drop off rates in tandem with actual video content.

  • Engagements (actual recorded video plays)
  • Total & average view times
  • Drop-off intervals and complete video views
  • Interactions (within the trigger and overlay environments)
  • Click-throughs (to landing page)
  • Geographic distribution of engagements

Cross vendor tracking & reporting
Our analytics platform API enables viewer engagement metrics to be tracked across campaign media running outside of MediaNet so you can have an apples-to-apples comparison of audience engagement across multiple vendors.

Contact us to discover how we can turn your video assets into a powerful vehicle for branding online.



Animated video statistics alow you to visually analyze the performance of each video frame

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