300x250, 336x280

• There is no loop maximum, however total animation time for all loops combined may not exceed the 'Max Animation Time' limits indicated in the table above.
• Ads may not contain elements exhibiting persistent rapid/flashing animation.

• Audio must be user-click-initiated and may not exceed 30 seconds in length.
• Audio shut-off functionality must be clearly visible and accessible to the user.
• The method of audio initiation and termination must be the same.

• Ads should consume no more than 25% of an average computer's CPU resources.

• Window close functionality must be clearly visible and accessible to the user.
• Minimum frequency cap: 1 per unique user per 24 hours.
• Pop-under window must display an ad that clicks through to a separate landing page.

• Flash ads must conform to our creative policies in addition to the Flash-specific requirements listed directly below.

• Submission of a backup GIF or JPG image is preferred; images must not exceed the standard file sizes outlined in the chart above.
• Maximum frame rate: 24 fps
• The background color should be set by creating a bottom layer of the desired color.
• The ad must be submitted in SWF format.
• The ad must not prompt the user to upgrade to a newer version of Flash player.
• All Flash creative should employ the Flash Tracking Kit (clickTAG).
• Flash version 8 is recommended.

• Delivery method: Standard Iframes, JavaScript.
• Technology used: Optimax®, our own brilliant creation. For more information about Optimax, please visit optimization.
• Third-party ad serving: We accept approved third-party ad serving tags. Contact your account team for details.
• Third-party ad tags/multiple campaign creative: We require that a separate tag be provided for each creative execution (i.e. only one creative is permitted to rotate within a single tag).

• Frequency capping prevents campaign overexposure. It allows you to control the number of times a target consumer is exposed to your ad over a specific block of time (e.g. 1 per day, 1 per 48 hours).
• Our intelligent technology and experienced account teams can advise you on the optimal frequency cap for your campaign to minimize overexposure.

• 24 hours

• Advertiser is still responsible for the media purchased pursuant to the Insertion Order.

• Advertisers are required to have a privacy policy on their websites.
• We are a proud member of several industry and consumer privacy organizations including the IAB, NAI and TRUSTe. We understand that accountability is key to your relationships with consumers and likewise, it is key to the media relationship we have with advertisers. For more information about our industry memberships and associations, click here.
• We employ rigorous measures to ensure privacy safeguarding, fraud prevention and content quality. Learn more by reviewing our privacy policy and publisher terms.