As part of Casale Media's commitment to interactive marketing and online consumer privacy, we are active members of the following industry organizations and associations:

Interactive Advertising Bureau (IAB)
Casale Media^® is a member of the Interactive Advertising Bureau, an association dedicated to helping online, interactive broadcasting, email, wireless and interactive television media companies increase their revenues. As a member, Casale Media^® supports the sale of interactive advertising and marketing, and promotes the development and acceptance of industry standards.

As part of Casale Media's commitment to the IAB and its industry achievements, we are actively involved on the following councils and task forces:

Agency Relations Council: This council works with leading advertising agencies to promote the value of interactive advertising. The council identifies and engages agency stakeholders, plans industry-wide agency educational initiatives, and establishes industry-wide communication tools between publishers and advertising agencies.

Pop-Up Task Force: This task force is responsible for the development and adoption of standards and guidelines for the use of pop-ups and pop-unders in interactive marketing.

Ad Sizes Task Force: This task force is responsible for the development and adoption of standards and guidelines for ad unit sizes in interactive marketing.

Measurement Guidelines Task Force: This task force is responsible for the development and adoption of campaign measurement standards and guidelines.

Casale Media^® is a recipient of the Universal Ad Package Compliance Seal, indicating that Casale Media^® offers four industry standard advertisement sizes to over 51% of its traffic.

For more information about the Interactive Advertising Bureau, please visit: http://www.iab.net/

TRUSTe
Casale Media^® is a certified licensee of the TRUSTe Privacy Seal Program. TRUSTe is an independent, nonprofit organization dedicated to enabling individuals and organizations to establish trusting relationships based on respect for personal identity and information in the evolving networked world. The TRUSTe seal indicates that Casale Media adheres to government and industry guidelines concerning the use of personal information on the World Wide Web, and promotes the importance of web privacy within the interactive marketing industry.

To learn more about the TRUSTe Privacy Seal Program, please visit: https://www.truste.org/

Direct Marketing Association (DMA)
Casale Media^® is a member of the Direct Marketing Association; an association which encourages the education, growth, and profitability of its members and the adherence to high ethical standards in the marketing industry. The Direct Marketing Association is the largest trade association for businesses interested in direct, database, and interactive global marketing. The association provides information on the latest news in the marketing industry, best practice guidelines, educational events and opportunities, government regulations, and ethical guidelines.

For more information on the Direct Marketing Association, please visit: http://www.the-dma.org/

For more information about Casale Media^®, please contact us using our online form.